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Brand foundations, creative direction, and content for brands where meaning drives the business.
SS ←01/04
Brand strategy and visual identity for a family jewelry house with three generations of craft. Architecture, positioning, and brand system for two entities.
a tangled family house, given one brand that stands on its own
SS ←02/04
Brand strategy, naming, and a complete visual identity for a continuing-education platform for therapists. A name made accurate, from positioning to a brand film.
“Proud, educative, insightful.”
SS ←03/04
Brand architecture and strategy across a clinic, an education platform, and a personal brand. One strategic foundation, extended across a house of brands.
an ongoing strategy partnership, and counting
SS ←04/04
Experience strategy for the Online Business Banking redesign, led by our founder as Strategy Lead at Signifly. The research and methodology behind a Red Dot Design Concept 2024 winner.
Design Concept 2024, the first bank in Canada and the US to win the category