Luuna de Jade.
Editorial photography and creative direction for a boutique hotel in Oaxaca. Atmosphere and experience over room inventory
Client
Scope
Duration
Year

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The Client
(01)


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What Was at Stake
(02)
This project started without a brief. We spent time in the space and saw an opportunity to close the gap between what guests would feel in person and what they were seeing online. We offered to shoot it and directed the entire session. The focus was on what the space feels like rather than what it contains. Light through a hallway at dusk. Handmade objects against painted walls. The courtyard geometry at night. We delivered seventeen images, and those photographs became the foundation of the hotel's visual presence online.






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What Changed
(03)


More Work.
Strategy, creative direction, and production for brands where meaning drives the business.

